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Alfredo Bellido

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 What: India’s Zee Entertainment Enterprises has built an executive team that will oversee Zee’s programming and marketing strategies for the US Hispanic market and Latin America. The Indian company recently launched its Bollywood movie channel Zee Mundo. Javier López Casella has been appointed general manager; Alfredo Bellido has been named as chief operating officer; David Caban has joined as director of programming and Rolando Figueroa has been appointed director of marketing and digital media.
Why it matters:  Zee Entertainment is a leader in Indian media and entertainment and is investing to expand its “Bollywood” based content programing to Latin America and the U.S. Hispanic market. Bollywood is the sobriquet for the Hindi language film industry based in Mumbai, India, where Zee Entertainment is headquartered.

descarga-3India’s Zee Entertainment Enterprises has appointed former executives from BBC Worldwide, NBCUniversal and HBO Latin America to lead its fledgling Miami-based operation.

The executive team will oversee Zee’s programming and marketing strategies for the US Hispanic market and Latin America.

Javier López Casella, a former VP of distribution and development at the commercial arm of UK pubcaster the BBC, has been appointed general manager.

Alfredo Bellido, meanwhile, has been named as chief operating officer, having previously worked for firms such as Yahoo!, Viacom and NBCUniversal.

Spanish and Latin American television veteran David Caban has joined as director of programming, having recently worked at AMC Networks Latin America and before that at HBO.

Former BBC Worldwide Channels and MGM Networks Latin America exec Rolando Figueroa has been appointed director of marketing and digital media.

The hires come after Zee launched its own Spanish-language Bollywood movie channel, Zee Mundo, in the US earlier this year.

Zee, which claims to reach more than one billion viewers globally, also plans to expand into Mexico, Argentina, Colombia, Peru and Chile.

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descarga-3India’s Zee Entertainment Enterprises has appointed former executives from BBC Worldwide, NBCUniversal and HBO Latin America to lead its fledgling Miami-based operation.The executive team will oversee Zee’s programming and marketing strategies for the US Hispanic market and Latin America. The hires come after Zee launched its own Spanish-language Bollywood movie channel, Zee Mundo, in the US earlier this year.

 

 

descarga-4Javier López Casella, a former VP of distribution and development at the commercial arm of UK pubcaster the BBC, has been appointed general manager.

 

 

 

 

 

2c3129aAlfredo Bellido, has been named chief operating officer, having previously worked for firms such as Yahoo!, Viacom and NBCUniversal.

 

 

 

 

 

 

15daa7aSpanish and Latin American television veteran David Caban has joined as director of programming, having recently worked at AMC Networks Latin America and before that at HBO.

 

 

 

 

 

descarga-5Former BBC Worldwide Channels and MGM Networks Latin America exec Rolando Figueroa has been appointed director of marketing and digital media.

 

 

 

 

Zee, which claims to reach more than one billion viewers globally, also plans to expand into Mexico, Argentina, Colombia, Peru and Chile.

 

 

 

aaeaaqaaaaaaaafzaaaajdyzmdjinjizlty1ngutndjhyi1hngm1lti4odqwmzq5mdc0nqGrey has picked Alain Groenendaal, chief executive of its business in Latin America, to oversee its markets in Europe following David Patton’s appointment as global president for Y&R. Groenendaal’s replacement as chief of Grey’s Latin America business will be announced in the coming weeks, the company said.

 

 

 

 

descarga-3Inclusion Services, a technological innovation international company, has appointed Pablo Valles as its new Sales Director in Argentina. Prior to this position, he served as Country Manager for ADEPCON in Chile and as Manager for South America and the Caribbean in SAP.

 

 

 

 

 

430192logoFunrise, Inc. announced two executive appointments to accelerate the company’s brand growth strategy and drive international expansion.

 

430191Randy Shoemaker has been appointed Vice President Global Brand Marketing, leading the global development, consumer marketing, and retail promotion of all Funrise brands. Mr. Shoemaker joins Funrise from Lionsgate. He will be based out of Funrise’s Los Angeles office and will oversee a Global Brand Marketing team with a strong focus on expanding the company’s internal portfolio of proprietary and licensed brands.

 

 

 

430190Martin Good joins Funrise as Vice President International, leading the company’s rapid international expansion across Europe, Middle East, Asia Pacific, and Latin America. As a seasoned business leader with more than 25 years of international sales and operations experience, Good will assume responsibility for managing Funrise’s pre-existing global sales and supply chain operations while actively spearheading the company’s expansion into new markets. Good previously held senior executive positions at Zenixx, AtGames Cloud and THQ.

@AlainGro@randyshoemaker@ZEECorporate     @PabloJValles

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descarga-1-copiaNBC 6 / WTVJ and Telemundo 51 Miami / WSCV announced that Debra Juarez has been named Vice President, Digital. Her first day will be January 3, 2017. In this newly created role, she will be responsible for overseeing digital content for NBCUniversal’s South Florida duopoly stations, WTVJ and WSCV. She will report to Larry Olevitch, President and General Manager for NBC 6 and Jorge Carballo, President and General Manager for Telemundo 51.Juarez is a seasoned newsroom veteran and has more than 25 years of experience running local newsrooms. She joins NBC 6 and Telemundo 51 after working as news director for NBC 5 Chicago / WMAQ for five years. She will be relocating to the Miami-Fort Lauderdale market.

 

 

brierley-hal_largeBlue Calypso, Inc., an innovator of mobile consumer activation, engagement and social advocacy solutions for product brands and brick-and-mortar retailers, announced that Harold ‘Hal’ Brierley, chairman of the board of directors has stepped down from his role as chairman of the board. Andrew Levi, founder and CEO will be appointed to chairman of the board.With this board change, Blue Calypso’s board is now comprised of four members, three of whom are independent directors.

 

 

 

 

descarga-copiaTelemundo announced the appointment of  Ingrid Sanchez Graham to Senior Vice President of Creative Operations. In this new role, she will drive the operational development, management and execution of creative shared services and manage departmental budgets. Sanchez will be based in Miami and report to Aileen Angulo-Merciel, Senior Vice President of Marketing and Creative.Ingrid joins Telemundo from Discovery Networks Latin America/USH.

 

 

aaeaaqaaaaaaaaltaaaajdy1yzzmn2uxltcyy2ytngu5yi05zgnklti0mdg4yjnhmwflzg-copiaAgency WING has appointed Victor Paredes Director of Strategy, according to HispanicAd. His most recent role was Managing Director at Spike DDB, where he led the Strategic Planning and Client Management functions. Before that, he spent five years at Omnicom’s LatinWorks.

 

 

 

 

05a1ff6-copiaiCrossing‘s West region leader Mike Parker has been promoted to U.S. president.he will oversee seven offices across the country.Parker joined the Hearst-owned agency in 2015. He will report to CEONick Brien, former McCann Worldgroup chief executive. Mark Mulhern, president of iCrossing’s East region, will remain in his role.

 

 

 

aaeaaqaaaaaaaadmaaaajgewnjkzymnmlty5otqtngvmzi1hnmiyltdhmzm4nzrmyzc0zgYoung & Rubicam has appointed David Patton to global president, with responsibility for all operations outside the U.S. Mr. Patton will be suceeded in his European role by Alain Groenendaal, president and CEO of Grey Latin America since 2012.

 

 

 

 

_mrgfrgp_400x400-copiaDavid Sable, Y&R’s global CEO, will continue to oversee the U.S.

 

 

 

 

 

 
descarga-3India’s Zee Entertainment Enterprises has appointed former executives from BBC Worldwide, NBCUniversal and HBO Latin America to lead its fledgling Miami-based operation.The executive team will oversee Zee’s programming and marketing strategies for the US Hispanic market and Latin America. The hires come after Zee launched its own Spanish-language Bollywood movie channel, Zee Mundo, in the US earlier this year.

 

 

descarga-4Javier López Casella, a former VP of distribution and development at the commercial arm of UK pubcaster the BBC, has been appointed general manager.

 

 

 

 

 

2c3129aAlfredo Bellido, has been named chief operating officer, having previously worked for firms such as Yahoo!, Viacom and NBCUniversal.

 

 

 

 

 

 

15daa7aSpanish and Latin American television veteran David Caban has joined as director of programming, having recently worked at AMC Networks Latin America and before that at HBO.

 

 

 

 

 

descarga-5Former BBC Worldwide Channels and MGM Networks Latin America exec Rolando Figueroa has been appointed director of marketing and digital media.

 

 

 

 

 

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