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advertising revenue

IAB: Digital Advertising Revenues Hit US $19.6 Billion in Q1 2017

The first quarter of 2017 marked the highest ever Q1 earnings for digital advertising in the U.S., hitting US$19.6 billion, according to the latest IAB Internet Advertising Revenue Report. Revenues mark the highest Q1 earnings on record, climbing 23 percent, or US$3.7 billion, from the same period just a year ago.