Posts Tagged ‘accenture’

accenture

Changing Places LatAm: Corinna Keller, Miguel Reca, Leonardo Framil, Humberto Padilla Gonzalez , Felipe Alice…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.  ::: Miguel Reca – Dentsu Aegis Network Group ::: Accenture – Leonardo Framil  ::: Morgan Lewis – Humberto Padilla Gonzalez , Felipe Alice ::: W + K San Pablo – Alexandre Ugadin ::: CNN International – Corinna Keller ::: Twitter – Leslie Berland ::: Click here for previous Latam Changing Places editions CNN International […]


Accenture Expands Footprint in Brazil, Buys Digital Agency AD.Dialeto

What: Accenture has acquired independent Brazilian digital agency AD.Dialeto,strengthening its digital marketing services provided through Accenture Interactive, part of Accenture Digital. Why it matters: Acquisition nearly doubles Accenture Interactive footprint in the Brazilian market and increases its ability to serve clients throughout Latin America. Accenture has acquired independent Brazilian digital agency AD.Dialeto,to strengthen its digital marketing services […]


Consulting Firm Accenture to Manage BMW Global Digital Business

BMW has chosen the consulting firm Accenture to manage its digital marketing campaigns and the launching of its new web. Accenture will be responsible for all aspects of the roll-out of BMW’s new custom-built web platform across 100 markets by 2014. The consulting also will be in charge of  the agencies involved, scoping digital requirements, […]


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ONLINE VIDEO ROUNDUP: Click-Through Rates Down, Programmatic Ad Spend and Revenues Up

ONLINE VIDEO ROUNDUP: Click-Through Rates Down, Programmatic Ad Spend and Revenues Up

A summary of the most exciting recent news in online video in the U.S., U.S.-Hispanic and Latin American markets. If you're trying to keep up, consider this your one-stop shop.


BRAND MARKETING ROUNDUP: Google, Microsoft Most Authentic Brands, Consumers Make Purchasing Decisions in 10 Seconds

BRAND MARKETING ROUNDUP: Google, Microsoft Most Authentic Brands, Consumers Make Purchasing Decisions in 10 Seconds

A summary of the most exciting recent research in brand marketing in the U.S., U.S.-Hispanic and Latin American markets. If you're trying to keep up, consider this your one-stop shop.


Three Golden Rules for Soccer Influencer Marketing

Three Golden Rules for Soccer Influencer Marketing

Influencers have become a major force in sports and soccer marketing. Mexico's Chicharito is just one example. Leading executives from Nike, H K Strategies and Fluvip provide Portada insights on how to make the best use of the soccer influencer market.