What: The North American Soccer League (NASL) announced today that San Diego County is the league’s newest expansion market, the club will make its league debut in the Spring of 2018.
Why it matters: San Diego NASL is backed by an ownership group led by four global soccer stars: Demba Ba, Eden Hazard, Yohan Cabaye and Moussa Sow.

San Diego might recently have lost its NFL Chargers, but, this only opens up space for other sports teams to make its way into the county. Today, the North American Soccer League (NASL) announced its league debut in the city, starting with the 2018 season.

Subscribe to Portada daily Sports Marketing Updates!

Three international players, Demba Ba (Shanghai Shenhua), Eden Hazard (Chelsea FC), Yohan Cabaye (Crystal Palace FC), and Moussa Sow (Fenerbahçe S.K.), have partnered with local business executives to bring high-quality, professional soccer back to an area that is home to 3.3 million people and more than 50,000 youth players. Bob Watkins, a longtime San Diegan and successful businessman, will serve as the club’s president.

We intend to develop local talent, helping young children realize their dreams of playing professional soccer, and we intend to help San Diego become a soccer capital known around the world.

“It’s an absolute honor to bring professional soccer to San Diego County,” said Watkins, in a statement. “The international soccer stars driving this effort to give us an excellent foundation from which to build. We intend to develop local talent, helping young children realize their dreams of playing professional soccer, and we intend to help San Diego become a soccer capital known around the world.”

San Diego NASL is currently developing its name and logo and expects to unveil its branding at an event in the coming months. Meanwhile, the new team has set its social networks, and website, including a promotional video on Youtube.

Avatar
Author

Portada Staff

Comments are closed.