We are excited to announce that Elena Feoktistova, VP Consumer Marketing and Sponsorships LAC at MasterCard, is joining the Portada Council of the Americas, one of the seven units of Portada’s Council System. The Council System next in-person meeting will be at Portada New York on September 24 in New York City’s Yotel.
A professional marketer with over 20 years of experience in companies including Unilever, Coca-Cola and Mastercard, Feoktistova currently is Regional Head of Consumer and Product Marketing at MasterCard covering the Latin American and Caribbean markets based in Miami. Prior to that she worked as Regional Marketing Manager for Central and Eastern Europe out of Moscow.
At our upcoming Portada New York Conference next Tuesday Sept 25, Feokistova will be interviewing Natalie Bursztyn, Marketing Director at Nalsani-Totto on the topic of DTC (Direct-to-consumers) brands and e-commerce.
Welcome Elena to the Portada Council System!