Portada’s 2016 Sports Marketing Guide has just been published! DOWNLOAD it now (log in/free registration required!)

A 24-page special issue with the topics that will define Multicultural Sports Marketing over the next 12 months!

  • BIG GAME BROADCAST VS. STREAMING: THE BEST PLAYS
    Two divergent trends have emerged for the Super Bowl and other major sports events.
  • HOW MAJOR BRAND MARKETERS USE SPORTS TO CONNECT WITH MULTICULTURAL AUDIENCES. Views from Gustavo Aguirre (Coors Light), Patricia Diaz (McDonald’s USA), Dorothy Dowling (Best Western), Gustavo Guerra (Tecate-Heineken), Crystal Hudson (Amtrak) and Melissa Tendick (Barilla).
  • MEXICAN SOCCER CLUBS FIND GOLD IN THE U.S.
    U.S. Networks are spending tens of millions to get the rights for Mexican Soccer.
  • SUPER BOWL
    7 Things You Need to Know about the Super Bowl and Multicultural Audiences
  • PORTADA RESEARCH
    Glimpses into Portada’s propietary research studies.
  • REVIEW OF THE 2015 HISPANIC SPORTS MARKETING FORUM
    The annual event for Multicultural Sports Marketers
  • SCOREBOARDS
    Statistics that provide key insights into the Sports Marketing Landscape.

DOWNLOAD IT HERE!

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Portada Staff

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