A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting U.S. consumers right now.
German auto giant Daimler has consolidated its global media business with Omnicom Media Group following a review. As of January 1, 2019, OMG will be responsible for more than 40 markets worldwide and all Daimler divisions (Mercedes-Benz Cars, Mercedes-Benz Vans, Daimler Trucks, Daimler Buses, Daimler Financial Services). Daimler´s spending is estimated at US$950 million.
- Coinstar / Northgate
Coinstar, LLC, the leader in self-service coin counting, announced its installation of 40 coin-counting kiosks in all Northgate Gonzalez Markets, replacing previous coin-counting machines in the stores. Coinstar kiosks are now installed at all 40 Northgate Gonzalez Markets. Products available at the kiosks include coin-to-cash, no fee coin-to-eGift card and charity donation options. Kiosk locations can be found by visiting www.coinstar.com.
- Domino’s Pizza
Domino’s Pizza is raising “dough” for the kids of St. Jude Children’s Research Hospital® for the 15th straight year as part of the St. Jude Thanks and Giving® campaign. The recognized world leader in pizza delivery’s fundraising efforts begin today, Oct. 22, 2018, and will continue through Jan. 6, 2019. Domino’s will ask customers online, over the phone and in stores to support St. Jude by adding a donation to their order or rounding up their order total to donate the change. Select customers enrolled in Domino’s Piece of the Pie Rewards®loyalty program will be offered an opportunity to earn bonus points by donating. Details will be emailed to eligible customers during the campaign.Customers can also help the kids of St. Jude by purchasing the St. Jude Meal Deal for US$19.99.Domino’s and its customers raised more than US$8.6 million during the 2017 campaign. This year, Domino’s is hoping to raise US$9.5 million with the help of customers across the country. Alex Tokatlian, Multicultural Marketing & Advertising Program Leader at Domino’s Pizza, is a member of Portada´s Brand Star Committee.
2018 NETWORKING SOLUTIONS. To find out about Portada’s new networking solutions targeting the decision makers of the below campaigns, please contact our Sales Manager Isabel Ojeda at Isabel@portada-online.com.
- Wells Fargo
The United States Hispanic Chamber of Commerce (USHCC) and Wells Fargo will award up to US$100,000 in grants to local Hispanic chambers. The Local Chamber Grants will go towards strengthening programs that increase the scale and capacity of Hispanic-owned businesses, address the specific needs of local Hispanic communities, and target aspiring small business owners to hone their leadership skills. The grants will be awarded to local chambers nationwide during the opening of the USHCC Legislative Summit in Washington, DC on April 2nd, 2019. With Wells Fargo’s generosity, the USHCC will disburse multiple grants ranging from US$5,000 to US$15,000. The grants will be awarded to exemplary local chambers who serve their members and local business communities.The Wells Fargo and USHCC Partnership for Success extends the commitment that Wells Fargo has made to the USHCC Foundation and Hispanic business community over many years. Xochitl A. Leon, Vice President, Hispanic Segment Strategy Leader at
Wells Fargo, is a member of Portada´s Brand Star Committee.
2018 NETWORKING SOLUTIONS. To find out about Portada’s new networking solutions targeting the decision makers of the above campaigns, please contact our Sales Manager Isabel Ojeda at Isabel@portada-online.com.