Since its launch in 2011, Twitch has become the leader in esports streaming. In December 2019, the Amazon subsidiary held a 78.1% market share. The share represents almost four times as much as competitors like YouTube Gaming and Facebook Gaming. We are introducing this monthly esports data column to provide a quick update of the most important esports consumption behavior, particularly as they relate to streaming. 

Ranking: Last Month’s Most Popular Tournaments

esl proleague
Foto via @ESL

On December 6 and until December 8, the world switched on their screens to stream the ESL ProLeague S10 Finals, live from Odense Denmark. The Counter-Strike: Global Offensive (CS:GO) professional esports league reached a total of 9,2 million live hours watched, according to data provided by StreamHatchet.

This was ESL ProLeague’s 10th edition. With a total of 48 professional teams distributed over Europe, the Americas, Asia, and Oceania, it is no wonder that the tournament reached over 9 million fans around the globe.

EPICENTER 2019, the main Russian Counter-Strike: Global Offensive esports tournament, came in second place, well below ProLeague, with 3,6 million live hours watched. The tournament took place in Moscow on December 17-22. DreamLeague S3 Qualifiers came in third, with 3.5 million live hours watched. The numbers show that the new league created by DreamHack, ASUS ROG as well as Roccat, TheGDStudio and Swedish TV channel TV6 is not too far from the Russian competition.

DreamLeague‘s goal is to become the world’s most prestigious Dota 2 league with a focus on Europe and North America.

TOP ESPORTS EVENTS OF DECEMBER
EVENTGAMELIVE HOURS WATCHED*AVG CCV**LIVE AMA***PEAK CCV****
ESL ProLeague S10 FinalsCS:GO9,197,539160,341160,516353,986
EPICENTER 2019 – CS:GOCS:GO3,637,31959,00069,282234,386
DreamLeague S3 QualifiersDOTA 23,573,83143,41744,285141,432

*LIVE HOURS WATCHED: The Total live hours watched for a specific event across all major NA streaming platforms

**AVG CCV: The Time-dependent average concurrent sessions that watched a broadcast across multiple streams

***LIVE AMA: The live average minute audience associated with the total premium minutes watched (H. Watched/defined airtime)

****PEAK CCV: The Time-dependent maximum concurrent sessions that watching the top moment of the broadcast across multiple streams

Read also: Marketers Agree: eSports Gambling is the Next Big Thing in the Americas

Ranking: Top Streaming Platforms

In terms of streaming platforms, Twitch remains king, with a total of 35.9 million hours watched during December 2019. According to StreamHatchet, Amazon’s subsidiary gained 78.1% of the total market share. 

YouTube Gaming came in second, but way below Twitch, with only 19.4% of market share. This translates into 8.9 million hours watched during December. Launched in 2018, Facebook Gaming managed to get a 2.2% market share, which is not too bad, considering how new the platform is. In comparison, Twitch was launched in 2011 and YouTube Gaming back in 2015.

DECEMBER DISTRIBUTOR MARKET SHARE
PLATFORMH. WATCHED% SHARE
TOTAL45.97M100.0%
Twitch35.9M78.1%
YouTube Gaming8.9M19.4%
Facebook Gaming1M2.2%
Mixer0.12M0.3%

 

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Ximena is a Swiss-Mexican journalist based in Mexico City where she specialized in business, and travel topics. Graduated from the National Autonomous University of Mexico (UNAM), she has worked as an editor at the magazines Expansión , Aire and Accent, from Expansion Group. Currently she is working with different media in Spanish and English independently. She is a passionate traveler who does not miss the opportunity to see a new place in the world.

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