IAB Chile: 8º Seminario de Marketing Digital
El 18 de julio se desarrolló en CasaPiedra, Chile, el 8º seminario de Marketing Digital organizado por IAB Chile.
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El 18 de julio se desarrolló en CasaPiedra, Chile, el 8º seminario de Marketing Digital organizado por IAB Chile.
El Interactive Advertising Bureau de Argentina (IAB), entidad que agrupa a las principales empresas de Internet y de publicidad interactiva, inició la inscripción de piezas para participar de la 7ª Edición del Premio IAB a las Mejores Campañas Interactivas.
This past April 19th, the 2012 IAB Conecta Awards recognized the best in interactive marketing in Mexico. Portada was at the event, which brought together the brands and agencies behind the best Mexican digital marketing campaigns.
This past April 19th, the 2012 IAB Conecta Awards recognized the best in interactive marketing in Mexico. Portada was at the event, which brought together the brands and agencies behind the best Mexican digital marketing campaigns.
This past April 19th, the 2012 IAB Conecta Awards recognized the best in interactive marketing in Mexico. Portada was at the event, which brought together the brands and agencies behind the best Mexican digital marketing campaigns.
El pasado jueves 19 de abril fueron los Premios IAB Conecta 2012 a lo mejor del marketing interactivo mexicano. Portada estuvo en el evento que reunió a las marcas y agencias detrás de las mejores campañas mexicanas de mercadotecnia digital.
On January 26, IAB Mexico appointed Gabriel Richaud as its new CEO, following the exit of Bianca Loew.
On January 26, IAB Mexico appointed Gabriel Richaud as its new CEO, following the exit of Bianca Loew.
Some stories the Latin Advertising and Media World is talking about this week.
IAB Conecta Mexico is one of the main annual events for Latin American Digital Media. The 2011 edition is taking place In Mexico City's Centro Banamex on July 28 and July 29.
Over 174 online marketers and media outlets gathered Thursday afternoon to celebrate Cinco de Mayo, or rather Clicko-de-Mayo, at a half-day event organized by the Internet Advertising Bureau (IAB.)
General-market’s top media buying and planning agencies are adding yet another event to their already cramped Upfront agenda in May. This time they will have to make room for a Cinco de Mayo digital feast, or rather “Clicko-de-Mayo” celebration, organized by the New York City-based Interactive Advertising Bureau (IAB) on May 5th, 2011.
More than 800 media executives, clients and agency executives are participating in IAB Mexico 2010 Annual Conference which started yesterday and ends today in Mexico City.
More than 800 media executives, clients and agency executives are participating in IAB Mexico’s 2010 Annual Conference which started yesterday and ends today in Mexico City. The majority of the attendees come from Mexico, but there are also many working in the panregional digital space that travelled from the U.S., Argentina, Colombia and other countries.
More than 800 media executives, clients and agency executives are participating in IAB Mexico 2010 Annual Conference which started yesterday and ends today in Mexico City.
The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers LLP (PwC) released the IAB Internet Advertising Revenue Report for the full year 2009. Though U.S. Internet advertising revenues, at $22.7 billion for the year, showed a 3.4% decline from 2008, there are signs of an emergent recovery in the industry. The fourth quarter of 2009 hit a record quarterly high of $6.3 billion, a 2.6% increase year-over-year and a 14% increase over the third quarter of 2009.
Portada speaks with former Batanga CMO Rick Marroquin about building a Hispanic Unit for IPG’s MediaBrands.
It’s no secret that U.S. Hispanics are more responsive to direct mail than the general market. The conventional wisdom explaining this is that since Hispanics are targeted with less mail pieces than their general market counterparts
New practice to target Hispanics and African Americans
Meredith Corporation will introduce a Spanish version of its English-language magazine Diabetic Living.