Steinmart, HHS, CVS, Pepsi, Motel 6, Visa, Under Armour,….
HHS, CVS, Pepsi, Visa, Motel 6, Under Armour, Steinmart, … and more brands targeting the U.S. consumer right now.
Menu
HHS, CVS, Pepsi, Visa, Motel 6, Under Armour, Steinmart, … and more brands targeting the U.S. consumer right now.
Georgia-Pacific, Utz Brands, Target-Ulta Beauty, Honda, McDonald’s, Volaris…. and more brands targeting the U.S. consumer right now.
The field of marketing technology has revolutionized the way that campaigns are planned, executed, and evaluated. But mar-tech can be intimidating: Navigating the now 7k+ platforms that claim to help marketers understand, reach, engage, and measure their target audiences is no small task.Here is a primer on marketing technology – what you need to know about today’s mar-tech platforms, how you can evaluate and select them for your specific needs, and how the industry will evolve in 2020.
Jose Langarica Head of Performance Marketing Volaris Bio soon. Travel Marketing Board 2019 Schedule Meeting 1 Virtual Meeting, March
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
(Looking for your next Career move? Check out Portada’s Career Board!)
With the tremendous growth of economy segment hotels and low-cost air carriers, hotel and travel companies as well as the airlines, have begun to take notice and adapt to this expanding segment of travelers. To ensure that their brands stand out and become the best choice for these travelers, players in the travel industry are delving deeper into loyalty, personalization and brand preference in the economy travel segment.
We looked at the number of Latin American Internet-users (and particularly Mexicans) who looked for travel information online in February. Only 25% of Latin American Internet users were interested in travel websites in February, about 1% less than December 2017. For Mexico, the drop was 4%, from 35% to 31%.
Major Latin American Brand and Agency Leaders will meet at Miami’s Hotel EAST on April 18-19. These executives are part of Portada’s powerful and exclusive Council System to be officially launched at Portada Miami on April 18-19.
Portada Council System members are more than 70 senior brand marketing, agency and media executives from all over the Americas. Their input drives Portada’s content and networking platform. The Council System will be officially launched at Portada Miami on April 18-19.
Portada Presents Its Expanded Travel Marketing Board of Senior Brand Execs, as well as its chair, Trip Barrett.
The Airline and Retail Industries have to reinvent themselves to be profitable. Looking at how Amazon vs the Airlines build their Consumer / Brand relationships, we can see which efforts are more valuable.
While about 85% of Internet users in Latin America look at entertainment sites, only 26.4% visit travel sites, which could mean the travel industry has a lot to work on to reach Latin American audiences.
For the tenth annual edition of Portada Miami we are kicking it up a notch or even two :-). First, We are having our marquee Miami event in the brand new design hotel EAST Miami in Brickell, which will also be the setting for the official launch of Portada’s brand new Council System of more than 50 senior brand marketing executives from all over the Americas. Second, Portada Miami Premium Level Ticket holders will be able to meet Portada council members and other VIPs present at Portada Miami for one-on-one 10 minute meetings.
Portada Reveals Exclusive and Powerful Council System to be Officially Launched at Portada Miami April 18-19
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.