CHANGING PLACES: Julie Benevides, Adolfo Segura, Sheryl Goldstein, Mike Tasevski…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

(Looking for your next Career move? Check out Portada’s Career Board!)


R/GA has promoted Julie Benevides from Senior Content Producer to Executive Content Producer. In her new role, Julie will partner with the Chicago office’s business and creative leadership and tap into the R/GA Studio’s network of makers and storytellers.







Adolfo Segura will step down from his current role as Vice President of News for Telemundo 60 in San Antonio to become Vice President of News for Telemundo 33 / KCSO and Telemundo 51 Fresno / KNSO, effective July 22. In his new role, he will be responsible for overseeing the stations’ newsrooms, including all multi-platform news operations and performance.







IAB has promoted veteran Sheryl Goldstein to the role of Senior Vice President, Marketing and Member Investment. She will be responsible for the trade group’s marketing and sales teams, effective immediately. Goldstein has filled senior sales, marketing, and strategy roles at some of the digital sector’s most prominent companies, including Yahoo, AOL, and





Mike Tasevski is now Vice President, Global Sponsorships at Scotiabank. Previously, he spent almost 10 years at Mastercard, where he served as VP, North America Sponsorships and later as VP, Market Development.







Reebok‘s Global Head of Marketing and Brand Management, Melanie Boulden is leaving the company to become President and General Manager of Coca Cola’s Venturing & Emerging Brands (VEB) division. Boulden will be tasked with overseeing investments into companies, entrepreneurs, technology, and products.






Michael Roca is the new Director, Multicultural at PHD. Roca comes from Hearts & Science, where he spent the last 2 years as Director, Total Market Strategy for Procter & Gamble.