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Centerline Digital, the B2B customer experience marketing agency, has announced the appointment of its executive vice president of Digital Media, Jerry Tomaiolo. Joining the team in their Raleigh headquarters, Tomaiolo will be charged with optimizing the company’s digital media strategies at scale by incorporating machine learning and analytics into the creative process.
IAB, the national trade association for the digital media and marketing industries, has named digital publishing and mobile product expert Zoe Soon to the role of Vice President for Mobile.
Fandom appointed Stephanie Fried as Chief Marketing Officer. Fried, who had been executive VP, marketing, research & analytics at Condé Nast, will be responsible for creating stronger connections with Fandom’s audiences across platforms and enabling brands and content owners to engage with those fans.
IPG Mediabrands’ Philippe Krakowsky has been promoted to Chief Operating Officer. Krakowsky will work directly with Michael Roth, the 73-year-old chairman and chief executive of IPG. Both will oversee the entire business but Krakowsky will focus on Mediabrands including Acxiom, Carmichael Lynch, Deutsch, Hill Holliday, Huge, and R/GA.
Entravision Communications Corporation announced the appointment of Robert McCauley as Senior Vice President of Integrated Marketing Solutions, and Erin Voden as Senior Vice President of Integrated Marketing Solutions for its Washington, D.C. market, both effective immediately. They will both report to Juan Navarro, Regional Vice President of Local Media Sales.
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