Tourism Ireland has named Publicis as its agency to run its new global campaign "Jump into Ireland".

The campaign, which was created by Publicis London, launches in 22 markets around the globe this month and includes activations on radio, press, cinema and online.

The 2012 campaign looks to builds on the success of Tourism Ireland’s social media activity during 2011 by integrating it with many more campaigns in 2012.


Portada Staff

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