Sony has chosen Global Mind after a selection among regional agencies, to run all the performance campaigns of the brand in Latin America.
Global Mind is an Interactive Marketing Agency with 12 years of experience at the industry. It has offices in Buenos Aires, Mexico DF, Toronto, Miami, Lima, Santiago and Madrid.
The agency's work will include developing strategic actions to consumers, distributors and retailers of the brand; development of SEO and SEM efforts to achieve measurable results of ROI.
The account will be coordinated in Miami, led by Gabriela Trench and Andy Berman.