Scribble Technologies and Agencia EFE announced their partnership to provide syndicated live coverage to Spanish and Portuguese language customers around the world. The partners will initially focus on providing live coverage to digital news customers in Spain and the Americas.
Digital news sites will get a EFE-branded license to use ScribbleLive. It will enable them to integrate reports from their own reporters and reader comments into the Agencia EFE coverage on their sites in real time.
Agencia EFE will be expanding its syndicated live coverage of breaking news and major sporting events, including the Spain Elections and the 2012 Olympic Games, in the coming weeks.
Rafael Carranza, Sales and Business Development Director of EFE North America said “Live coverage is the main traffic generator for online properties during big events and Scribble Live technology will make it easy for us and our customers to implement it in their Web sites.”