What: Ricardo Fragale is the new director for SMG in Argentina.
Why it matters: The executive has worked in Miami with regional accounts.
Starcom MediaVest Group Argentina has named Ricardo Fragale Managing Director. Fragale will report to Guillermo Tafet (CEO). Fragale has been working in SMG Miami with regional accounts.
Fragale has more than 15 years experience in the market.
Guillermo Tafet said that “‘The incorporation of Ricardo responds to the growth that SMG Argentina has achieved in the recent years, his new roll strengthens a professional management team, experienced and dedicated to give a broad and competitive range of services”
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