IPG Mediabrands continues expanding its services in Latin America with the opening of new Reprise Media offices in Argentina. The agency has offices also in Santiago de Chile, Uruguay and Colombia. Reprise Media is part of IPG Mediabrands’ MAP division (Mediabrands Audience Platform) and offers services such as search, display, mobile, social, video, e-commerce and app development.
Reprise Media has consolidated its global market position within digital marketing since 2003, providing services to large advertisers like Coca Cola, MasterCard, Unilever, Microsoft, Bayer, American Airlines and Hyundai among others. This global experience has landed in the Argentinean market under the leadership of Daniel Cao as General Director of Reprise Media in the country.
“I’m very pleased to be able to lead the Reprise Media team in Argentina. This is an era full of opportunities for those advertisers and brands anticipating the knowledge curve within digital communication. said Daniel Cao.
Nicolás Ramonde, CEO of Initiative Argentina stated, “The launch of Reprise Media, a global digital agency with strong credentials in communication performance, supports IPG Mediabrands’ focus to provide our clients and the Argentinean market with the best practices worldwide here and now.”
Martín Guirado, CEO of UM Argentina added, “We are thrilled to have the support from our global network for the launch of Reprise Media. All our clients will benefit from the services, tools and qualified talent in one of the top notch digital agencies worldwide, which is of vital importance for our brands looking to lead the market in this area with high dynamics and constant challenges.”
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