Latin American market leaders will discuss the future of marketing technology on October 17 at the beautiful Casa Lamm in Mexico City. The agenda includes: 5G, DOOH, e-commerce, and much more. Three units of Portada’s council system will hold their private meetings at the event. Get tickets now and meet executives of your choice at Portada Meet Up.
Don’t Miss Latin American Market Leaders at Portada Mexico
This year, for the 2019 edition of Portada Mexico, the leaders of marketing innovation in Latin America will delve deep into the state of the art of MarTech and will discuss new insights to target consumers in key Latin American markets.
On October 17 at the Casa Lamm, top brands and agencies will show how they’re evolving their video and digital marketing toolkit to engage consumers via out of home advertising and e-business. In addition, brilliant speakers will discuss 5G and its relevance in the Mexican market.
Portada Mexico attendees will be able to network with members of Portada’s Council System. The Americas Board, Brand Star Committee Latam, and Travel Marketing Board will hold their second 2019 in-person meetings at the same venue.
Portada Mexico offers senior executives from tech, media and marketing firms the opportunity to interact with brand marketers through Portada’s one-on-one meetup offering. Get tickets and choose whom to meet from a list of brand and agency decision-makers pre-screened by Portada (first-come, first-served).
Latin American Market Leaders to Take the Portada Mexico Stage:
Is 5G a Reality in Mexico?
Henry Zamarripa, Head of Sales & Partnerships, Verizon Media
5G promises endless opportunities for brands to redefine their relationship with consumers: Smart Cities, IoT, instant brand-consumer communications, etc…
Out of Home Advertising in the Digital Era
Valentin Bueno, CEO, Latcom
Mobile and geo-location technologies are expanding the horizons of out of home advertising.
Using Digital Strategies to Reach Small Business Owners in Mexico
Juliana Sarria, Manager of Consumer & Client Engagement, Grupo Gepp
Traditional business owners handle around 80% of Mexican CPGs. The head of consumer & client engagement at Gepp will explain how digital marketing can help navigate the complex world of Mexican retail.
The Revolution of Video Marketing in Mexico
Marine Garmrouguian, Head of Programmatic, Affiperf MX, Havas Media Group
E-Business as a Cornerstone of Marketing
Luis Macin, VP of E-Commerce, Nestlé MX
Macin will explore how E-Business dynamics impact marketing from brand building to digital communications.