Join Us at the Marketing in Multicultural America Summit, NYC, March 5

Latin American and US Hispanic Ad Campaigns

Avon and Motorola launch new campaigns.


Beauty products manufacturer Avon Products, Inc. has signed a licensing arrangement with James Bond entertainment franchise to create a new women's fragrance line called "Bond Girl 007." The company is planning on running Spanish-language TV and print advertisements throughout North America and Latin America, coinciding with the movie release this summer.
Motorola is planning a Latin American campaign for the Motorokr U9. While details are still forthcoming, the company has inked a deal with Latin American mobile services provider Movistar, which plans to advertise the new handset in Peru and Venezuela, and likely Argentina, followed by other top markets.

Popular Now

Boost Your Sales

Who is Moving Now

The Latest

Get our e-letters packed with news and intelligence!