Fernando Monedero joins IPG Mediabrands, the global network of media agencies, as Manager Mediabrands Miami. The position had been vacant since earlier this year, when Helber Diaz, the former Manager of Mediabrands Miami left the company to become Regional Media Sr. Manager Latin America at Alcatel Onetouch.
According to the release by Mediabrands, Monedero has developed a solid career in Spain and Latin America, focusing on the development and sale of digital services.
Monedero (check out a recent Portada interview with him) recently served as Managing Director of Havas Miami digital area and as Regional Director of MEC, developing the businesses of major clients such as Colgate, Chanel, Hoteles Meliá and MARS, among others.
“Fernando has joined IPG Mediabrands to strengthen the services we offer to regional clients from Miami, as well as to develop business and growth strategies,” said Andrea Suarez, CEO of Latin America. Mediabrands clients include major global companies such as Mastercard.