Entrepreneur magazine, which currently has a Mexican edition (Circ. 70,000), will be launching a Central American edition with a circulation of 15,000, from Guatemala to Panama.
The new edition will include exclusive content on Central America and special distribution in business schools and organizations that promote entrepreneurship.
“We think that Central America is a region that is progressing rapidly and has thousands of entrepreneurial individuals who will undoubtedly find in our magazine useful information on personal and professional growth,” says Jose Maria Trillas, CEO of Mexican publisher Editorial Impresiones Aereas, who currently publishes the Mexican edition.
Full-page ad in Entrepreneur Mexico: $ 8,364
Full-page ad in Entrepreneur Central America: $ 3,182
Entrepreneur also has a Spanish-language website (www.soyentrepreneur.com) that is operated by Impresiones Aereas in Mexico website with the following performance statistics:
Unique visits (Per Mo.): 302,234
Page Views(Per Mo.): 1.8 Million
Average visit length: 15 Minutes
Registered Users: 44,056
*Approximately 18% of the web-traffic comes from the U.S.