CHANGING PLACES LATAM: Juan Rodrigo Betancur Gómez, Javier Calandrelli, Adrián Barreiros…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.


(Looking for your next Career move? Check out Portada’s Career Board!)

Juan Rodrigo Betancur Gómez is laboratories GSK new Latam Marketing Director. The executive comes from Sanofi.







SodaStream, an Israeli drinks company best known as the maker of the consumer home carbonation product, has arrived in Argentina and appointed Javier Calandrelli as the country’s Brand Manager. With more than 27 years of experience in the Argentine market, Calandrelli will lead SodaStream marketing and communication strategy and will work directly with the company’s CEOs globally.






Infinity Media, FCB Buenos Aires’ media agency, has appointed Adrián Barreiros Managing Partner. With 22 years of experience in the industry, Adrian worked for WPP Group media agencies and for MEC Argentina.







La Cámara Argentina de Agencias de Medios (The Argentine Chamber of Media Agencies) has renewed its authorities. Sebastían Civit, CEO of Midios, will take the position of President as of January 1, 2018.






Initiative Argentina has announced a recent restructuring:

Matías Artigue is the new Accounts General Director. Artigue will oversee media strategy and planning and all agency accounts.

Patricio Shilton has been promoted to Strategy Director.

Tatiana Moizo has joined the agency as Client Service Director for Unilever.



Iván Carrasco, Ogilvy & Mather Mexico Creative VP, has left the agency after 11 years.








Juliana Elia is the new Planning Director of Publicis Brasil. In this new position, she will work with GM, Carrefour, Nescafé, Dolce Gusto and Medley accounts.







Gabriela Fenton, CEO of Saatchi & Saatchi Mexico and CEO of Marcel, was chosen by Magnus Djaba, president and global CEO of the network, to be part of the global leadership committee along with 14 other people of different nationalities. The Mexican subsidiary will have for the first time in its 22 years a representative in the global leadership team.