MasterCard Worldwide has named Federico Gulland as new VP of Product for Argentina and Uruguay. In his new role, he will be in charge of support MasterCard card issuers in developing and launching products, as well as the implementation of innovative products. Gulland has been working for MasterCard since 2003. Among his former experience, he has worked for companies like Citibank, Argencard and BankBoston.
Ricardo Montero, President at Euro RSCG Spain, announced that Haitz and Ekhi Mendibil and Mariano Duhalde will be in charge of the Creative Direction. Mariano Duhalde will leave Buenos Aires office to join headquarters in Spain.
Alvaro Becker has joined Unitas/RNL Chile. Becker has been named as General Creative Director. He has worked for Prolam and Young & Rubicam as Creative Director.
Gavin Pike, currently the marketing and innovation director at Brandhouse Beverages in South Africa, has been appointed as global brand director of Johnnie Walker (Diageo). Diageo also announced that the previous global brand director, David Gates, is now global category director for whisky.