Changing Places LatAm: Leo Schmid , Gustavo Correa, Felipe Campos , Maxi Itzkoff , Mariano Serkin…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

::: Leo Schmid – Dentsu Argentina :::   Gustavo Correa- BBDO Mexico :::   Felipe Campos – NBS ::: Maxi Itzkoff and Mariano Serkin –  Del Campo Saatchi & Saatchi ::: Silvio Caielli and Damian Garofalo – David :::  Fabio Brancatelli- Fischer Brazil ::: Pablo Bullrich – R / GA ::: Tiago Lima – David Brazil :::

leo schmid -Leo Schmid has joined Dentsu Argentina as Operating Model Director, a position from which he will lead the implementation of “Dentsu Way”, the company’s global working model already used in Japan and adapted globally for strategic planning of their brands. Schmid’s career in advertising began in 1988, working for agencies such as Lautrec, Saatchi & Saatchi, De Luca, Bozell Vazquez, FCB and Leo Burnett, among others. He has also work with well-known brands like: Renault, Gillette, Samsung, Danone, HSBC, Arcor, Transbrasil, Marlboro, Telecom Personal, Coca-Cola and Kraft Foods, among others.

gustavo correa-BBDO Mexico has promoted Gustavo Correa as VP and COO of the agency, which he joined in 2007 as VP and director of customer service. The agency current leading accounts are: Bayer, NFL, Devlyn Opticians, ExxonMobil, Anheuser-Busch InBev and Conagra, among others . Correa began his career in 1990 working for Ogilvy & Mather Panamericana. He also worked for Lintas, Lowe and Teran / TBWA.

Felipe Campos-NBS has announced the addition of Felipe Campos to serve as planning director of the agency’s office in Brazil. The executive has worked for Coca-Cola and the Future Brand consultancy, where he held the Nestlé, Yamaha Motors, InterCement, TV Globo, Kroton Educational Group, Instituto Ayrton Senna and Boticario accounts.

serkin-e-itzkoff-After eight years heading Del Campo Saatchi & Saatchi office in Buenos Aires, Maxi Itzkoff and Mariano Serkin have moved to Europe to serve as chief creative officers of that region’s network. The duo will be based in the office of Del Campo S & S in Madrid, to serve as creative CEOs. They both hope to repeat successful campaigns such as “Teletransporter” for Cerveza Andes , “Casi identicos” for Beldent gum , ” Padres en slip” for BGH , “El camión del Aliento” for Coca Cola , “Vaso Pipa” for Schweppes, “Nacimientos en vivo” for Pampers and the PlayStation launching in Latin America.


silvio-dan-david-Silvio Caielli and Damian Garofalo have joined Argentinian agency David as creative directors. The duo comes from Young & Rubicam, where they worked with Coca-Cola, APSA, Movistar, Quilmes, Diario Olé, Arcor and Amnesty International accounts among others. They will both report to the firm’s general creative directors, Joaquín and Ignacio Cubría Ferioli.

Fabio Brancatelli -Fischer Brazil has hired Fabio Brancatelli as account director to replace Monica Moraes, who took over as chief operating officer two weeks ago. He will report to Alex Isnenghi, vice president of operations and agency accounts. Prior to Fischer, he served as CEO and Marketing Director of Dotz and Semp Toshiba. He has worked for brands such as Ipiranga, Stream and Porto Seguro.

Pablo Bullrich -Pablo Bullrich has joined R / GA Buenos Aires as Associate Director of social and mobile platforms, position where he will be leading projects in the area of mobile and planning initiatives in social platforms for the different brands the agency works at local and regional level.

Tiago Lima -Tiago Lima has been incorporated to agency David in Brazil to lead the digital sector and the integration of this discipline with other media. Lima will report to Karina Ribeiro, General Operating Manager and Roberto Fernández, Chief Creative Officer.