Breaking Ads Mexico: Alka-Seltzer, McDonald´s and BlackBerry :: Premium Content ::

Breaking Ads Mexico, presented by Portada and Media Economics Group, analyze today a selection of Mexican digital campaigns featured during March 2013 until today. The advertising campaigns were tracked through Media Economics Group´s MexicoWebMonitor™. These are the digital campaigns from Alka-Seltzer, McDonald´s and Blackberry.



Advertiser: Bayer Corporation

Campaign: “Boost – Party Heroes”

Lenguage: Español

Description: Alka-Seltzer “Party Heroes” Facebook promotion for its “Boost” anti-hangover over-the-counter product.

Sites:, (Mexico), TV Azteca (Mexico), (Mexico)




Advertiser: McDonald’s Corporation

Campaign: “Cajita feliz”

Lenguage: Spanish

Description: New ads for McDonald’s “Cajita Feliz” (Happy Meals) tout changes to make them healthier including lower sodium, lower calories, and the addition of fruit.

Sites:, (Mexico), Starmedia Mexico,, (DoubleClick)




Advertiser: Research In Motion Limited (RIM) dba Blackberry

Campaign: BlackBerry Z10

Lenguage: Spanish

Description: Blackberry Mexico campaign for new Z10 touchscreen smartphone.

Sites: (from Mexico), (Mexico),

Servers:, (DoubleClick)


Source: Media Economics Group, MexicoWebMonitor™. For more information: 1 (704) 841-2030.