BigBand Networks, Inc., a leader in digital video networking, today announced its new partnership with CLAdirect Inc., a proven distributor of IP networking solutions in Latin America and the Caribbean markets.
BigBand Networks and CLAdirect will collaborate to design and deploy service provider networks using video-networking platforms that are designed to enable efficient and reliable delivery across a wide range of services, including digital TV, high-definition TV, advanced advertising, video-on-demand and interactive TV.
"Consumers in Latin America are demanding more content selection including high quality video delivered to multi-screens. BigBand Networks' video solutions will enable CLAdirect to deliver these services and complement our portfolio of IP-based solutions that enable convergence of voice, data, video and mobility. In addition, BigBand Networks' product portfolio supports delivery of margin-rich video services for our customers, further strengthening the value proposition of the combined portfolio of solutions," said Gerardo Lacunza, Director of Product of CLAdirect.
"Our partnership with CLAdirect will expand our presence in the Latin American and Caribbean markets to offer solutions that enable delivery of video seamlessly to the rapidly expanding lineup of IP-enabled consumer devices and to satisfy consumers' demand for video anywhere, anytime, on any device," said Max Salino, Director of Latin America Sales and Channel Partnerships of BigBand Networks. "CLAdirect joins the BigBand Networks Partner Program, which enables system integrators and value added resellers to provide digital video networking solutions for digital migration, switched digital video, zoned advertising and IPTV."
