What: AFP & Valota have signed an agreement for delivering AFP’S news content to digital signage screens globally through Valotalive.com service.
Why it matters: The Valotalive.com service, which will help Customers maintain relevant, real time and localized content on their Digital Signage screens, will be launched in September.
Agency France-Presse (AFP) and Valota Ltd. , which focuses on Digital Signage Content as a Service (CaaS), have announced a partnership agreement. The Valotalive.com service, which will help Customers maintain relevant, real time and localized content on their Digital Signage screens, will be launched in September.
Under the terms of this agreement Valota may deliver AFP’s news content to Digital Signage screens globally through Valotalive.com cloud service. With this agreement AFP is taking an advantage of the new opportunity in extending its media reach, which includes the news in video, text, photos, multimedia and graphics, to fast growing Digital Signage markets.
The Valota.com service, with an online interface i aimed at global markets, already has customers using the service in retail, media, service provider and manufacturing industries.
“The news industry is constantly evolving and the appetite for news is increasing. Working with Valota will allow AFP to extend reach and revenues for its news content on Digital Signage screens globally,” said Olivier Lombardie, Commercial and Marketing Director at AFP.
“For Valota the partnership with a well-respected and trusted source of high quality news content is crucial. We are very happy and excited about the partnership with AFP,” said Kaijus Asteljoki, Valota CEO.