The agenda of the Hispanic Music and Entertainment Marketing Forum on Sept. 17 in New York City (which together with the 8th Annual Hispanic Advertising and Media Conference on Sept. 18 comprehends #Portada14) is designed to provide marketing, media and entertainment executives key market intelligence and the best networking opportunities to succeed in the marketplace.
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Major marketers including Maria Rios, Director Multicultural Marketing & Media Strategy, Macy’s; Maybelline New York’s Daniel Villaroel and Manny Gonzalez, Director Multicultural Marketing, Moet Hennessy as well as key Research, Music, Entertainment and Agency players will explore the following key themes:
– Making Celebrity Marketing Work: The Crucial role of Digital Media
– Radiograpy of Hispanic Music and Entertainment Consumption: New Data and intelligence on the Hispanic music and entertainment consumer.
– Inside the mind of a Hispanic Internet Radio Planner
– Branded Entertainment: Crucial Changes in the Paradigm
– Music Genres Hispanics Love