According to Monroe Mendelsohn Research's 2006 Publication Research Satisfaction Survey, National Geographic and Sports Illustrated are more popular among Hispanic adults than they are among all adults, ranking sixth and seventh respectively as compared to ninth and tenth on the all-adults list (see tables below).
The following publications are more popular among the specific ethnic group than among all adults:
Hispanics | African Americans | Asians | All Adults (Top Three) |
National Geographic | Ebony | Time | People |
Sports Illustrated | Jet | Newsweek | Better Homes and Gardens |
Cosmopolitan | Essence | The Wall Street Journal | AARP |
Entertainment Weekly | NA | NA | NA |
Source: MMR's 2006 Publication Research Satisfaction Survey.
The following publication websites are more popular among the specific ethnic group than among all adults:
Hispanics | African Americans | Asians | All Adults (Top Three) |
Car and Driver | Fitness | The Wall Street Journal | New York Times |
Money | Entertainment Weekly | Forbes | USA Today |
– | ESPN the Magazine | – | People |
Source: MMR's 2006 Publication Research Satisfaction Survey.
