The Los Angeles Times Media Group's Hoy Fin de Semana is set to increase distribution from 500,000 to more than 700,000 households in Hispanic-dominant ZIP codes across the Los Angeles DMA beginning Saturday October 2nd. The 40% increase in the Spanish-language weekend publication's footprint targets the nation's largest Hispanic market. 

Editorial coverage will also be expanded to provide additional sports, entertainment and health news and information together with what-to-do / where-to-go guides and calendars. Hoy Fin de Semana publishes every Saturday and can also be found online 24/7 alongside all of Hoy's multimedia offerings at www.vivelohoy.com.

Avatar
Author

Portada Staff

Write A Comment