An in-depth survey about the 2006 Soccer world cup supplements of more than 10 Hispanic newspapers:
Vida en el Valle (Mc Clatchy, Fresno and Modesto/Stockton/Sacramento, CA)
Insert in tabloid format (32 pages)
May 31st Weekly coverage in sports section
Food Maxx, RJHill Homes, PMZ Real Estate, Family Lending Center, Phifer, Suntex shading fabric, Cricket, Golden Credit Union, Lightspeed Real Estate Services, Manteca Trailer & Camper, Inc.
In-house, Efe and AP, in that order.
La Voz (Ashland Media-Gannett)
Insert. 28-32 page edition
Each Wednesdayduring 6 weeks.
General Motors, Chrysler, Dodge, Ford, Pepsi
El Universal from Mexico City
Insert. (Page count tbd)
June 3rd & July 15th
Retail & Financial
Sammy's Camera & Wells Fargo
In-house. Efe & Reforma
(La Opinion, La Raza, Diario La Prensa, El Mensajero, Orlando and Tampa (La Prensa) – In addition Dallas Al Dia (Belo Corp.)
10 weekly supplements covering each group 12 to 24 pages depending
on the market – (LA is 24).
The Brindis de Gloria magazine (46 pages, glossy, full color)
One for the draw, one about
each group (A-H – April 14-June 2) and wrap up
'Brindis de Gloria', July 17th.
Three title sponsors: Moneygram, Best Buy, Bud Light. In addition: Dodge, Intel, Verizon Wireless…
In-house, EFE. 3 Impremedia reporters will be in Germany
(2 from LA and 1 from NY).
Que Pasa (Raleigh, Charlotte and Greensboro / Winston Salem, NC, Que Pasa Corporations)
Insert. 40 pages Full color tabloid.
Weekly. (Thurs) April 6th through July 13th
Corona, Compare Foods, MoneyGram
In-house sports editors and graphic designers.
Tiempos del Mundo
Pull-out. 24 pages. Two 12-page sections. to run in two separate issues.
June 8th June 15th
Same as main newspaper.
Ideas. Text and photos
licensed by AFP news agency.
Vida Latina (Southeast: Georgia, North Carolina, and South Carolina)
Insert. Four page center spread.
ADT and Caracolillo Coffee
Newswires, In-house additions and edits.
Ahora Si! (Cox Newspapers, Austin, TX)
8-12 preview edition (part of main publication)
June 8th and thereafter.
reporter in Germany covering the tournament. Newswires.
A two week series: Next week look for El Nuevo Herald, Hoy Newspapers, Al Dia Filadelfia, New York Post, NY-Daily News, La Palma and more ….