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Partnership intended to aid advertisers in making optimal placement decisions

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Print placement firm Ethnic Print Media Group announced that it is partnering with Geoscape International, a market intelligence company, to help advertisers make better informed decisions in their print placement investments.

Speaking on the synergies that exist between the two companies, Trevor Hansen, senior vice president at EPMG noted, “Geoscape International's high-level market intelligence complements our vast database of cultural knowledge. When aligned we can provide our clients with 360 degree media and market intelligence."

Geoscape's President Cesar Melgoza commented that he is pleased to be able to elevate the quality of his company's Black and Hispanic newspaper offerings, as they have been pre-screened by EPMG's validation process.

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