A national advocacy organization for immigrants is launching a Spanish-language media blitz in Nevada in an attempt to use a recent stream of anti-illegal immigration ads from Sharron Angle’s campaign as a reason for Hispanics to vote.
“We’re just tired of people demonizing immigrants,” said Lynn Tramonte, deputy director of America’s Voice, which is making the ad buy. The sixty-second spots – 154 of them – will air on Spanish-language radio from now until Election Day, for an average of almost one per hour between now and the election.
The Spanish-language advertising campaign is targeted specifically at Nevada and Colorado, where incumbent senator Michael Bennet is facing a stiff challenge from Tea Party-backed Republican Ken Buck. Nevada and Colorado both have large Hispanic populations and were considered swing states going to Obama in the 2008 election.