September 22, 2021| 11:45 am – 6pm
MARKETING SERVICES SUPPLIERS
Portada Live offers marketing services suppliers including agencies, tech-platforms, media and sports/entertainment properties a very cost effective and time efficient route to new business through access to pre-qualified brand marketing decision makers.
You will also learn how “best-of-breed” brands are leveraging marketing technologies and get cutting-edge insights and research about consumers throughout the Americas.
BUILD NEW PARTNERSHIPS AND GAIN KEY INTELLIGENCE IN ONLY 6 HOURS!
Through a combination of bespoke workshops, pre-scheduled 1:1 meetings, and collaborative knowledge-sharing sessions, Portada Live will provide attendees an ideal platform to gain new business and intelligence. Watch this VIDEO of a prior edition!
SOLUTION APPROACHES FOR BRANDS:
Finding Privacy-Friendly Solutions to Today’s Complex Digital Ecosystem.
Speakers: Gian LaVecchia, SVP, Brand Partnerships & Advertiser Sales, Americas, DoubleVerify in conversation with Pablo Rada,> Digital Transformation Director, Unilever
VIP 1:1 MEETINGS
Virtual One-on-One Meetings with pre-screened brand marketing executives of your choice.
Purpose Driven Marketing - Social Impact & Sustainability
How do PR and advertising efforts translate into brand and sales lift?Presented by JeffreyGroup
Brian Burlingame, CEO, JeffreyGroup
Roberto Ramirez Laverde, SVP,
Marketing and Communications LAC, Mastercard
Erick Scheel, President, PepsiCo, Latin American Beverages
additional Speakers tba
Speakers collaboratively share knowledge with brand marketing leaders in the Portada Council System.
BRAND MARKETER CHALLENGE:
How to Create Content at Scale and Drive Relevant Search Traffic
Katie Lee, Marketing Advisor & Member, Hue
Jesse James Woods, Director, KAYAK Product SEO, KAYAK Anthony Lavall, VP SEO, CroudAdditional Speakers TBA
Multicultural Targeting in a Cookieless Future
A conversation between Stephen Brooks, President, mitú, and Jennifer Garcia ,SVP Data Science & Research at Publicis Media
VIP 1:1 MEETINGS
One-on-One Meetings with pre-screened brand (and media agency executives) of your choice.
Connected TV and Streaming Audio
Andre Swanston, CEO / Co - Founder, Tru Optik
AD-TECH SOLUTIONS FOR BRANDS: