September 22, 2021| 11:45 am – 6pm
MARKETING SERVICES SUPPLIERS
Portada Live offers marketing services suppliers including agencies, tech-platforms, media and sports/entertainment properties a very cost effective and time efficient route to new business through access to pre-qualified brand marketing decision makers.
Please fill out the below and we will send you more information about our
Portada Live: Exclusive Brands Virtual Workshop and Interactive Networking event.
BRAND MARKETERS
You will also learn how “best-of-breed” brands are leveraging marketing technologies and get cutting-edge insights and research about consumers throughout the Americas.
Please fill out the below and we will send you more information about our Portada Live 2021: Exclusive Brands Virtual Workshop and Interactive Networking event.
PARTICIPANTS
BUILD NEW PARTNERSHIPS AND GAIN KEY INTELLIGENCE IN ONLY 6 HOURS!
Through a combination of bespoke workshops, pre-scheduled 1:1 meetings, and collaborative knowledge-sharing sessions, Portada Live will provide attendees an ideal platform to gain new business and intelligence. Watch this VIDEO of a prior edition!
MIDDAY-EARLY AFTERNOON
AFTERNOON
SOLUTION APPROACHES FOR BRANDS:
Finding Privacy-Friendly Solutions to Today’s Complex Digital Ecosystem.
Speakers: Gian LaVecchia, SVP, Brand Partnerships & Advertiser Sales, Americas, DoubleVerify in conversation with Pablo Rada,> Digital Transformation Director, Unilever
VIP 1:1 MEETINGS
Virtual One-on-One Meetings with pre-screened brand marketing executives of your choice.
KNOWLEDGE-SHARING:
Purpose Driven Marketing - Social Impact & Sustainability
How do PR and advertising efforts translate into brand and sales lift?Presented by JeffreyGroup
Moderator:
Brian Burlingame, CEO, JeffreyGroup
Speakers
Roberto Ramirez Laverde, SVP,
Marketing and Communications LAC, Mastercard
Erick Scheel, President, PepsiCo, Latin American Beverages
additional Speakers tba
Speakers collaboratively share knowledge with brand marketing leaders in the Portada Council System.
BRAND MARKETER CHALLENGE:
How to Create Content at Scale and Drive Relevant Search Traffic
Moderator:
Katie Lee, Marketing Advisor & Member, Hue
Speakers:
Jesse James Woods, Director, KAYAK Product SEO, KAYAK
Anthony Lavall, VP SEO, Croud
Additional Speakers TBA
TOPIC SPOTLIGHT
Multicultural Targeting in a Cookieless Future
A conversation between Stephen Brooks, President, mitú, and Jennifer Garcia ,SVP Data Science & Research at Publicis Media
VIP 1:1 MEETINGS
One-on-One Meetings with pre-screened brand (and media agency executives) of your choice.
EXPLODING CHANNELS:
Connected TV and Streaming Audio
Tba
Speaker:
Andre Swanston, CEO / Co - Founder, Tru Optik
AD-TECH SOLUTIONS FOR BRANDS:
Contextual Targeting
Speaker:
Tba
