What digital media will cost you in the Americas

Region/Country

Online Vehicle

Cost per Thousand Impressions (CPM –in $)

Colombia

Online display

Up to $25

Brasil,

Online display

2-16

Mexico

Online display

1.5-14

U.S. Hispanic

Online display

3-20

Panregional

TXT Message

20-30

Panregional

Online Video

10-20

Panregional

Social Networking

1.5-2

Panregional

Audio Insertions (Online Radio)

Up to 40

Note: Digital Advertising price ranges in the U.S. Hispanic and Latinamerican markets

Source: Portada Research

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