Through these tough economic times, the U.S. multicultural community continues to grow – as does its buying power and household income. Smart marketers and public leaders seeking to target new consumers in more strategic ways have been coming to EthnicEvents.com in greater numbers.
EthnicEvents.com is a multicultural portal that offers news and events within over 30 specific U.S. ethnic markets. Originally launched in 2007, it is the only site of its kind, and is a one-stop-shop for marketers and public leaders seeking to connect with new consumers.
With a database of over 2,000 street festivals, parades, community conferences, concerts and performances, including a brief description of each event and a longer description of the history and rich traditions of each group, multicultural marketing professionals can create effective marketing strategies to strengthen their brand presence within these communities.
Source:The Earth Times