Online publishing, distribution and retail services company Zinio has announced the launch of what it is terming “The Global Newsstand,” a platform that will allow niche publications, such as those of interest to Hispanic and Latin American audiences, to distribute their content in an unrestricted manner online.
 
The service consists of a platform from which publishers make their content available in a variety of languages to over 200 countries.
 
Publishers who join also get access to Zinio’s Publisher Growth Services Group (PGS Group), which aids in the development and implementation of tailored marketing programs, increased brand recognition initiatives, and alternative distribution methods.
 
Currently, more than 850 digital consumer magazine titles actively sell and deploy their content online using Zinio’s platform.
 
By partnering with Acceso Group, a company part-owned by both Havas Media – the media division of Havas, one of the largest communication and advertising groups worldwide, Zinio plans to extend its Latin American footprint considerably.
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Portada Staff

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