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Sales Leads: ID Media-Ken Cervantes, Walmart-TodoBebe, Susan G. Komen – Cure

Ken Cervantes was appointed VP, Account Director on Johnson&Johnson. Most recently he was VP, Group Media Director at Starcom Mediavest Group. ID Media handles media planning and buying for many Fortune 500 as well as up-and-coming/entrepreneurial brands

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  • ID Media-Ken Cervantes

Ken Cervantes was appointed VP, Account Director on Johnson&Johnson. Most recently he was VP, Group Media Director at Starcom Mediavest Group. ID Media handles media planning and buying for many Fortune 500 as well as up-and-coming/entrepreneurial brands including: American Express, Johnson & Johnson, Nationwide, Verizon, LivingSocial.com, Intuit, Match.com,  The ones with a  strong multicultural component, are American Express, Nationwide and Blue Cross and Blue Shield of Florida. These brands are part of ID Media´s multicultural"Long-Tail" initiative–in which ID Media buys across  a network of highly relevant multicultural media sites.

  • Todobebe – Walmart

Todobebé announced the launch of local community fairs at Walmart stores dedicated to moms and families expecting and raising children 0 to 5 years old.

  • Susan G. Komen – Cure

Susan G. Komen for the Cure, the world's leading breast cancer organization.

  • Casanova Pendrill – Fun da-middles

Casanova Pendrill launched an online campaign for FUN da-middles, a new cupcake mix with creamy filling inside.

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