• Burger King – Starcom
Burger King has assigned Starcom their $300 plus media buying responsibilities.
• Banah International Group, Inc. – Richard Maranon & Associates Advertising
Banah International Group, Inc. (Sugar Company), announced that they are working with Richard Maranon & Associates Advertising (full service advertising agency) to place the Banah products in the U.S.
• Stephanie Da Costa – Wing
Wing has named Stephanie Da Costa as Media Director. She will report to Andrew Speyer, VP Head of Strategy.
• Jorge Hermosillo – Casa Noble Tequila
Jose Hermosillo, Chairman and CEO, Casa Noble Tequila announced that music icon Carlos Santana has joined the Board and is now one of the owners of the brand.
• Bacardi – Newlink America
Newlink America was selected as the agency of record for Bacardi U.S.A.’s HATUEY brand.
• MTV, Musica y Mas – Toyota Motor Sales – Hershey’s Chocolate
Tr3s: MTV, Música y Más, the bilingual brand for the US Latino audience, announced today that Toyota Motor Sales and Hershey’s® Chocolate have signed on as sponsors of the network’s highly-rated hit “Quiero Mi Boda”.