Some stories the Latin Advertising and Media World is talking about this week.
» New Business Website. LatinBusinessToday.com is a new website with the goal of informing, inspiring and mentoring Latino Entrepreneurs. The website is part of an increasing amount of online content that is written in English and targeting Hispanics (see last week’s launch of Voxxi.) LatinBusinessToday.com evolved from Latin Business, a Los Angeles-based, print magazine with a national circulation of 150,000 that was published between 2002 and 2009. The site boasts alliances with a broad array of professional, research, and advocacy organizations nationwide, according to founder, managing partner, and publisher Barry Mittelman.
» Siri soon in Spanish. Siri, the voice search engine owned by Apple right now does not “speak” Spanish as Fox News Latino says (“ Siri: The iPhone 4S App Can Speak to You in Different Languages — But Not in Spanish”). The Huffington Post recently posted a similar story. However, Siri owner Apple has communicated that Siri will be able to speak Spanish in 2012.
» Acquisitive Orange. Orange, the company owned by French telecommunications giant France Telecom , said Friday that it has acquired a 34.15% stake in Cascadia, a company that holds the web operations of French radio station Skyrock, for EUR14 million (aprox US$ 18 million). "This acquisition is another illustration of the role Orange intends to play on the web. Following the acquisition of stakes in Deezer and Dailymotion, Orange is strengthening its positions in content aggregation," said Elie Girard, executive vice president in charge of group strategy and development, in a statement. Orange is also 49% of Dailymotion, which today announced a deal with also Orange owned starMedia.
» Following public Figures on Social Media
Connecting with politicians, celebrities and athletes is a low priority for most social media users, but it's significantly more common among black and Hispanic users than among whites, according to a new study from the Pew Internet and American Life Project. More on Techinsider.