Some exciting news about our upcoming flagship U.S. Hispanic conference: “Marketing to Hispanics: Taking the CMO’s Driver Seat”-, Portada’s Fifth Annual Hispanic Digital and Print Media Conference,will take place on Sept. 22 in New York City’s Scholastic Auditorium & Greenhouse with Rooftop Terrace. Our  event will explore why and how targeting the Hispanic consumer plays a crucial role for Corporate America and how Latinos are influencing, shaping, and changing the entire U.S. consumer landscape. Innovative ways to reach Hispanics through digital and print media will be analyzed..

Already confirmed CMO-level speakers include:

– Fernando Arriola , Senior Director of Media, ConAgra
– David Flynn , Marketing Director, Novamex
– Benjamin Jankowski , Global Media Director, Mastercard
– Ellen Liu, Director of Media and Marketing, The Clorox Company
– Xavier Mantilla , Media Director, Vidal Partnership
– Martha O'Gorman , CMO of Liberty Tax Service
– Cesar Sroka , Media Director Director Planning and Buying, Global Hue

… more major marketers and thought leaders will be announced soon!

 

Portada's flagship annual Hispanic conference is an annual gathering of major decision makers in advertising, marketing and media from all over the United States. It will be preceded  by the Emerging Hispanic Markets Forum which will take place on Sept. 21 . The main objective of Portada's Emerging Hispanic Markets Forum is to make a case for marketing to Hispanics in regions that are not part of the top 5 Hispanic markets.


2010 Conference: Felix Tejeda, Hispanic Brand Manager, Sprint Prepaid Group and Al Cruz, Partner MEC during the Wireless Panel

Registration:
Register to the Fifth Annual Hispanic Digital and Print Media Conference, Sept. 22, to the Emerging Hispanic Markets Forum, Sept. 21, or to buy a combo ticket for both events or call 1-800-397-5322.

Sponsors
Already confirmed Sponsors are:

Gold Sponsors
Televisa Publishing + Digital
Yahoo en Español

Silver Sponsors

The Latin Recording Academy
Alcance Media Group

Bronze Sponsors

ESPN Deportes

Vida y Salud Media Group 

To inquire about how to align your brand with these major events, please call Marcos Baer, publisher, at 212- 685 44-41 or Bob Oliva, Business Development Director at 305-546-15-15.

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