Movida, the pay-as-you-go wireless company that specifically targets Latinos, is adding to its library of ringtones, wallpapers, and other options, as it approaches the 500,000 subscriber mark.

Among the services now available to Movida customers is access to information services such as sports scores and team statistics, as well as information about telenovelas and other popular television shows.

Movida was first launched in Wal-mart stores, but is now available at various large retailers across the country including Duane Reade, Family Dollar Stores, and Blockbuster.

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