What? Glam Media expands into Russia by partnering with German publishing house Hubert Burda Media.
Why it matters? Glam Media also owns more than 60 sites in Spanish for the US Hispanic Market and Latin America.
Glam media announced a partnership with German publisher Hubert Burda Media to launch and operate Glam Media in Russia, Ukraine and Kazakhstan. In the new company, Glam Media Russia, Burda International will provide marketing and advertising solutions for premium brands, as well as other Burda sites. The partnership provides Glam Media with a wider footprint for serving global clients and their international budgets.
Glam Media is an online media company that has over 4000 Content Creator properties worldwide about mostly different lifestyle verticals (women, men, parenting, food etc.). According to Glam Media, it reaches more than 242 million global monthly unique users, as measured by comScore (Sept. ’13).
60 U.S. Hispanic and Latin American sites
Glam Media is headquartered in Silicon Valley, California with offices in New York, Chicago, Los Angeles, Detroit, Tokyo, Munich, London, Toronto, Mumbai, Pune and Seoul. The company has nearly 60 sites in Spanish, including Glam en espanol, for the US Hispanic market and Latin America. According to the company, they have 3.5 million monthly active uniques on Glam in Spanish measured by comScore.