Chicago based Café Media has hired Roxana Rivas as Northeastern Sales Manager. Rivas, based in New York, until recently worked as National Account Manager at CV Network. She developed business for CV stations in New York, Chicago, Miami and Puerto Rico. Before that, Rivas worked as National Account Manager at Vista Magazine and Impre.com
According to Hispanic TV Update, Harry Neuhaus has left his post as regional sales director for LATV, a position he held since 2008 when he was hired away from MTV Tr3s. Neuhaus’ departure follows an executive shake up at the Los Angeles network, which late last year ousted longtime affiliate-relations executive Starrett Berry, and decided not to renew the contract of founder and president Danny Crowe, which expired Jan. 11. Neuhaus tells Hispanic TV Update that he will now work independently consulting with several companies in the sales, marketing and product placement areas.
Creative Civilization announced two significant additions to the full-service advertising agency’s team:
David Queamante joins the agency’s media department as Manager of Touchpoint Integration. In his new position, Queamante will lead the consumer touchpoint strategy for the agency’s entire stable of accounts, optimizing clients’ impact in the market while stretching their media budgets and reaching target audiences utilizing traditional and non-traditional media.
Veronica Jimenez joins Creative Civilization as Group Account Manager. In this key leadership role, Jimenez oversees the functions of the account service department and leads a team of highly skilled account executives in developing and implementing strategic campaigns for all client accounts.
Steven Wolfe Pereira joins MediaVest as Senior Vice President, Managing Director of Forty-Two Degrees effective immediately. Wolfe will co-lead MV42° MediaVest’s multicultural marketing unit with SVP, Managing Director Caleb Windover.
Liberman Broadcasting, Inc. (LBI Media) announced the appointment of Lauren McEwan as Regional Sales Manager, along with the opening of an Atlanta-based sales office. In her new role as the leader of LBI Media’s Atlanta sales force, Ms. McEwan will develop network and national sales opportunities in the Southeast Region for the Company’s top rated Hispanic broadcast network, Estrella TV.
MediaCom Worldwide has announces the appointment of two key personnel to further strengthen their Global Team:
Paul Greenhalgh has joined MediaCom as Global Commercial Director, while Christian Schmalzl has been promoted to Chief Operations & Investment Director of MediaCom Worldwide.
Optimedia US announced the elevation of Greg Kahn and Keith Mackay to Executive Vice President, and Chris Pyne to New York Head of Planning, effective immediately.
Ogilvy & Mather has announced the new position of Worldwide Head of Strategy Integration with the hire of Ben Richards, formerly Director of Strategic Services at Naked Communications. In this new role, Mr. Richards will report to Global CEO Miles Young and Joint Worldwide Planning Directors Colin Mitchell and John Shaw.
