Conill announced that Ross Ludwig (photo) will join the agency as its Executive Creative Director effective September 1. Mr. Ludwig (42) was previously part of the creative team that produced ideas for such agencies as Crispin, Porter + Bogusky, Goodby Silverstein and Partners, Wieden+Kennedy, BBDO, Mother and Chiat/Day, among others. “The changing U.S. marketplace requires a broader perspective, particularly given the shift towards higher acculturation and affluence levels among Hispanic consumers,” said Conill CEO Cynthia McFarlane. “Ross’ international and general market experience fits perfectly into our evolving business and our work for clients. He will make a fabulous creative leader for the agency that I expect will propel our work forward and accelerate new and organic business growth.”
This is also a homecoming of sorts, as Mr. Ludwig spent seven years at Conill parent organization Saatchi & Saatchi, working alongside David Droga in the network’s offices in London and Singapore. His impressive body of work has earned multiple industry awards, including five Cannes Lions, for a wide-array of clients, including Verizon, AT&T, Toyota, Lexus, Sony Electronics, Cadbury Schweppes, United Airlines, Miller Brewing, Adidas, Coca-Cola, McDonalds, Nike, Apple, Starbucks and Hewlett-Packard, among others.
Commenting on his new role, Mr. Ludwig said, “It’s not enough to be one of the best multicultural agencies in the country. Conill can already lay claim to that. The goal is to become one of the best creative shops in the country, period. With an amazing team already in place and clients who value big ideas, I’m certain we can achieve that.”
Grey New York announced that Han Lin has joined as Creative Director of Design, a new position. This marks another key appointment to enhance the capabilities of the New York creative department, building on the agency's strong growth. Han Lin (photo) joins from Fallon where he served most recently as Senior Art Director on Cadillac. Earlier he worked as Design Director at Kirshenbaum Bond in New York and as an Art Director/Designer at Goodby Silverstein in San Francisco. "Han's visual communication is stunning. His simple, thought-provoking, powerful work refuses to be ignored," said Tor Myhren, president and Chief Creative Officer of Grey New York. "We created this position to harness the power of design, and nobody does that better than Han."
An art director by trade, but trained in graphic design, Han Lin brings his ideas to life with a bold visual language and a refined sense of craft. He has creative smart, diverse and visually-striking work for an equally diverse list of clients such as Nike, HP, Coca-Cola, General Mills, Charter Cable, Abu Dhabi Commercial Bank, Polo Ralph Lauren, Levi's and Purina as well as Cadillac.