The following is a summary of recent ad campaigns targeting Hispanics:

Company AgencyPeriodVehicleComment
TampicoPaco CommunicationsQ3-Q4Billboards, Mobile, Radio, Print "Discover Your Tampico" Campaign
Home DepotVidal PartnershipQ2-Q4Online"Handyman al Rescate" How-to video channel on
TV, Radio, Print, ATM
"Hacia Adelante" campaign promoting benefits of having an account.
Obama CampaignN/AQ3-Q4Print, Radio, TV, Online$20 Million effort will focus on CO, NV, NM, FL.
Hyundai Motors Inc.LatinWorksQ4TV, Online"Descubrelo tu mismo" campaign.

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Portada Staff

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