Vice President Sales & Marketing, USA
Vice President of Sales & Marketing USA for Palace Resorts. He currently leads the entire US Distribution for this 10 Resort Group, which includes Moon Palace / The Grand, with 3,500 Rooms is the largest Resort in Latin America, responsible for Tour Operation, Travel Agents, OTA’s, eCommerce, Direct Distribution, Weddings, Marketing, Social Media and PR. Previously VP of eCommerce at Palace Resorts, where he was hired to develop the entire Digital Direct Distribution for the Group, taking it from a few million dollar business to today’s most important Distribution Channel for the Company. Prior to his current 8 years with Palace Resorts, he spend another 8 years with TravelCLICK Inc. Gerardo holds a Masters in Marketing and Bachelor in Business with emphasis in Hotels.