Eugene Santos (Guest)
Senior Manager, Advertising & Marketing, Multicultural
Kia Motors America
Eugene Santos joined Kia Motors America in June of 2016, as Sr. Manager, Digital and Social Media Marketing. In that role, Eugene and his team were responsible for the creation of brand (Digital) building strategies for various Kia’s model launches and campaigns. In June of 2018, he began his current role of Sr. Manager, Multicultural Marketing,
In his current tenure, Eugene is involved in the launching of various model campaigns for the Hispanic segment within the marketing verticals of Digital, Social, Traditional Media and Advertising.
Prior to Kia, Eugene has held several marketing positions in his professional career including Multicultural Marketing and Latin America Sales and Marketing strategy for companies such as American Honda Motors, Walt Disney Company and 3M. Eugene received his MBA from the University of Southern California.