Product Marketing Manager North Latin America & Caribbean
Arturo Gonzalez Frankenberger is a Product & Marketing Manager at Electrolux. He is responsible for developing and launching the business system around the product – the collection of products and services that deliver the product’s promise. He leads the business strategy in relation to the portfolio management and brand communication.
Arturo Gonzalez: Focused on Brand Strategy and Communication
With 14 years of business and marketing experience with a consistent track record of results, Arturo Gonzalez is skilled at brand strategy and communication. He is also highly skilled at business strategy, product and P&L management, ATL, BTL, digital marketing, consumer research, market analysis, events, sponsorship, PR and media.