What? Fabio Seidl is joining the agency LAPIZ as executive creative director.
Why it matters? He will report to LAPIZ CCO Laurence Klinger and manage creative product across the agency’s client portfolio.
The marketing agency for emerging cultures inside Leo Burnett,LAPIZ ,has announced that Fabio Seidl will join them as SVP, Executive Creative Director. Seidl will report to LAPIZ CCO Laurence Klinger and will manage creative product across the agency’s client portfolio.
Seidl’s has been nearly 20 years in the industry. He has worked with global brands such as Coca-Cola, Hellman’s, General Motors, Dove, Volvo, Nestle, Cadbury, Billboard, Philips and Kraft Foods, among others. He is an award-winning for creative campaigns and has contributed to Ogilvy Brazil’s recognition as Agency of the Year at Cannes.
“LAPIZ is a great agency with tons of creative momentum and I couldn’t be happier to work alongside so many talented people,” said Seidl.
“It’s with great honor and excitement that we welcome Fabio to our family. With his expertise, I am confident that Fabio will not only help us meet our creative goals but his leadership will improve the ingenuity and quality of our product in the coming year,” said Laurence Klinger CCO of LAPIZ.
Seidl is joining Lapiz after the agency collected creative awards in 2013 and was crowned as Agency of the Year in the US Hispanic market at El Ojo de Iberoamerica Festival in Buenos Aires. It has also won new business including RE/MAX, Marshalls and Firestone among others.
“Fabio’s vast experience and success with developing award-winning global campaigns and innovations is impressive and the future of our industry,” says Gustavo Razzetti, EVP, Managing Director of LAPIZ.